Insights

Brain food, yum

The creative industry is something else, huh? We actually can’t stop thinking about it, so here are some thoughts and such - by us for you.

  • Strategy
  • Design

What are Stylescapes?

As we develop brand identities, we use stylescapes to explore how the brand will look and feel before cre...
  • Industry
  • Press

FlowState Recognized: Most Reviewed in Denver

We're excited to have been recognized as one of the most-reviewed branding agencies in Denver by The Mani...
  • Strategy
  • Design
  • Code

The Differences Between Graphic Design and Web Design

While the responsibilities of graphic designers and web designers may appear to have similarities at firs...
  • Merch

Featured Custom Merch: Coors Light Puffy Blankets

We created a unique and highly branded puffy blanket to support our long-term partner Coors Light's newes...
  • Strategy
  • Design

The Difference Between Branding and Marketing

Your marketing tactics communicate crucial information to customers, and those messages are all the more...
  • Strategy
  • Design
  • Code

Our Proven Approach to Website Design and Development

A great website design can help to take your business and your brand to the next level. Learn more about...
  • Strategy
  • Press

FlowState Featured: Envato Branding Tips Blog

Our Creative Director Tom Abrams was recently featured in Envato's article "How to Design an Eye-Catching...
  • Strategy
  • Design
  • Code
  • Press

Top Brand and Web Projects of 2021

2021 has been one heck of a year, so we're taking a look back at some of our most exciting brand and web...
  • Merch

Branded Merchandise: How to Balance Budget, Quality, and...

Creating the biggest impact with your branded merch means balancing budget, quality, and quantity.

  • Strategy
  • Code

The Importance of Wireframes

Wireframing is a communication tool which allows for assessment of the structure of a website. Learn more...
  • Strategy
  • Design

How to Develop a Powerful Brand Strategy and Purpose

Learn about the components of a powerful brand strategy, including tactics to help establish a brand’s...
  • Strategy
  • Design
  • Code

What is a Buyer Persona?

Buyer personas help you to gain an understanding of your prospective buyers; making it easier to target y...